Herries debuts at the China Cosmetics Innovation Exhibition, opening up a new experience of exquisite aesthetics of domestic products

Herries debuts at the China Cosmetics Innovation Exhibition, opening up a new experience of exquisite aesthetics of domestic products

From March 29th to 30th, the emerging domestic skincare brand HELIUS made its debut at the 2021 China Cosmetics Innovation Exhibition (CCIE). During this appearance, HELIUS displayed a number of its star series skincare products, which attracted many visitors.

The HELIUS booth was dominated by white and oyster red, showing a simple, elegant, and yet atmospheric brand image. At the same time, HELIUS brought a variety of celebrity skin care products such as cleansing honey, cleansing oil, ampoule, classic avocado cream, etc., which were very popular and well received.

HELIUS Helius Second Generation Cleansing Honey

HELIUS's star cleansing honey is newly upgraded. The second-generation cleansing honey formula is upgraded from the first-generation rice fermentation filtrate technology. Through the temperature-variable secondary fermentation technology, it releases more active factors to nourish and penetrate the skin base. Adding four amino acid surfactants, it has both cleaning power and mildness. It is suitable for all skin types. It can regulate the water and oil balance while cleaning pores. Sensitive skin can also use it with confidence.

HELIUS Helius Cocoa Cleansing Oil

In addition, HELIUS's new cleansing oil series - Rose Cleansing Oil and Cocoa Cleansing Oil - also made their debut. The cleansing oil series uses 98% natural plant sources and is the first to use skincare-grade essence ingredient squalane as a base oil, making the overall skin feel of the cleansing oil more refreshing and skin-friendly, removing makeup while caring for the skin. It is worth noting that HELIUS's new cleansing oil series will officially start pre-sale in the near future.

HELIUS Rose Cleansing Oil

It is reported that HELIUS has incorporated genetic technology as its brand feature since its inception, taking ecological skin care as its core, creating genetically customized skin care services, and is committed to creating high-quality skin care experiences in multiple scenarios for Asian and Middle Eastern women. As a cutting-edge high-end domestic skin care brand, it is gaining favor among consumers with its own product quality and successful marketing.

After several years of exploration, HELIUS has launched products such as the Crystal Series, Colorful Series, Rejuvenating Series, Perilla Series, Centella Series and Whitening Series. The entire line of products does not use fragrances to cover the original flavor, does not use controversial product preservatives, does not blindly add alcohol in pursuit of a "good" skin feel, and does not use artificial colors, hormones, heavy metals, fluorescent agents and other additives. Strict control is exercised over every link from product raw materials, production, quality inspection, sales and other aspects.

In recent years, HELIUS has developed rapidly. On Double Eleven in 2020, HELIUS set a new record, with a year-on-year growth of 161%. In order to seek common development online and offline, HELIUS made its debut at the China Cosmetics Innovation Exhibition and recruited investors across the country.

In the future, HELIUS will continue to explore the field of beauty and skin care, develop more high-tech skin care products that are both beautiful and high-quality, and bring safer and more effective beauty and skin care products to consumers.

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